Dr Dorottya Sallai is an Associate Professor (Education) in Management. She serves as the Department of Management’s Education and Assessment Innovation Lead, Chair of the Artificial Intelligence (AI) Working Group, and the department’s representative in ÐÓ°ÉÂÛ̳’s AI Working Group. Her work in management education focuses on innovation and the integration of digital technologies, simulation games, and generative AI into teaching, learning, and assessment practices.
In her interdisciplinary research, Dorottya explores how organisations and leaders navigate institutional transitions and relationships at the intersection of management, politics, artificial intelligence (AI), education, and policy. She is particularly interested in how executive decision-making, strategy, foreign direct investment (FDI), and education are shaped by global political and technological changes, such as the rise of populism and the emergence of generative AI (GenAI).
Dorottya has received consistent recognition for teaching excellence, including ÐÓ°ÉÂÛ̳’s Outstanding Teaching Award and Excellence in Education Award, the Department of Management’s Academic Contribution Award, and first place in the Top Ten Teachers’ Award.
Research projects:
- : Integrating AI into teaching, learning, and assessment in management through screening, practice building, and practice sharing.
- : Explore how full-time undergraduate and postgraduate students use popular GenAI tools in learning and assessment.
- Faculty Advisor in Education 2.0: : This student-led initiative, funded by equips students and educators with strategies to adapt to AI, fostering an academic culture where AI complements rather than replaces human intellectual effort.
- Eden Development Fellowship AI in Teaching Change Management. The project aimed to catalyse the integration and advancement of digital and AI-enhanced teaching methodologies within the Change Management curriculum.
- - Populist Backlash, Democratic Backsliding, and the Crisis of the Rule of Law in the European Union. The work package led by Dr Sallai focused on how the rise of populism increases political risk and undermines the Rule of Law in the economy and business environment, impacting multinational enterprises (MNEs) and firms. It also examines the coping strategies businesses adopt in response.
Drawing on her professional background in EU consulting prior to her academic career, she advises public- and private-sector organisations, as well as European institutions such as the European Commission.
She is an affiliate of ÐÓ°ÉÂÛ̳’s Data Science Institute, and Senior Fellow of the Higher Education Academy.
Organisational Behaviour Faculty Research Group
Courses: Leading Organisational Change, Organisational Behaviour and Leadership, Negotiations, Lobbying and AI Leadership.
Publications:
Blog Entries:
Sallai, Dorottya (2024) Assessment and curriculum design can’t ignore how students use AI. Initially posted in (23 July 2024). Reposted on with the author's permission (09 August 2024).
Sallai, Dorottya; Gyger, Annina C.; Francisco, Julio Ignacio Benitez; Chaudhuri, Arundhati; Bengham, Soloman; Farley, Meagan; Nwokedi, Ada Onyinye and Singh, Rashmi (2024) Management with Impact Blog (01 August 2024).
Sallai, Dorottya (2024) . Management with Impact Blog (09 May 2024).
Sallai, Dorottya, Calin, Olimpia and Ibáñez, Camila (2023) Management (05 Sep 2023).
Sallai, Dorottya (2023) Management (01 Sep 2023).
Sallai, Dorottya and Schnyder, Gerhard (2023) ÐÓ°ÉÂÛ̳ Business Review (11 May 2023).
Sallai, Dorottya; Gomes, Marcus; Feldmann, Magnus; Morgan, Glenn, & Spicer, Andrew (2021), , (21 November 2021).
Sallai, Dorottya and Schnyder, Gerhard (2021) Business and Society, (14 December 2021).
Sallai, Dorottya (2021) , by Sam Friedman and Daniel Laurison (Policy Press, 2020), Blog Entry.
Sallai, Dorottya and Schnyder, Gerhard (2020) , 20 August 2020, Developing Economics.
Sallai, Dorottya and Schnyder, Gerhard (2018) . The Conversation (12 January 2018) Blog Entry.
Articles:
Sallai, D., Cardoso-Silva, J., Barreto, M., Panero, F., Berrada, G. and Luxmoore, S. (2024) , ÐÓ°ÉÂÛ̳ Public Policy Review, 3(3), p. 7.
Sallai, Dorottya; Morgan, Glenn; Feldmann, Magnus; Gomes, Marcus and Spicer, Andrew (2024) Business & Society, 63 (2). 279 - 299. ISSN 0007-6503
Sallai, Dorottya; Schnyder, Gerhard; Kinderman, Daniel and Nölke, Andreas (2023) Journal of International Business Policy. ISSN 2522-0691
Ricz, Judit; Sallai, Dorottya and Sass, Magdolna (2024) Competition and Change. ISSN 1024-5294
Schnyder, Gerhard and Sallai, Dorottya (2020) Journal of International Management, 26 (2). ISSN 1075-4253
Sallai, Dorottya and Schnyder, Gerhard (2020) Business and Society Review. ISSN 0045-3609
Sallai, Dorottya (2013) Journal of Common Market Studies, 51 (5). pp. 948-964. ISSN 0021-9886
Book Sections:
Sallai, Dorottya (2023) In: Feldmann, Magnus and Morgan, Glenn, (eds.) Business and Populism: The Odd Couple? Oxford University Press, 285 – 306. ISBN 9780192894335
Sallai, Dorottya (2022) In: Lochtie, Dave, Stork, Andrew and Walker, Ben W., (eds.) The Higher Education Personal Tutor’s and Advisor’s Companion: Translating Theory into Practice to Improve Student Success. Critical Publishing, St Albans, UK, 135 - 141. ISBN 9781913453459
Sallai, Dorottya (2019) In: Shirodkar, Vikrant, Strange, Roger and McGuire, Steven, (eds.) Non-Market Strategies in International Business: how MNEs capture value through their political, social and environmental strategies. The Academy of International Business. Springer Nature (Firm), Cham, pp. 19-39. ISBN 9783030350741